Binance sponsors TotalEnergies AFCON 2021 to expand in Africa
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The TotalEnergies Africa Cup of Nations – Africa’s largest men’s football championship has officially kicked off. Binance has also announced an official partnership with the Confederation of African Football (CAF) and is the official sponsor of the AFCON 2021 tournament. They are also the first crypto-related sponsor of the tournament.
Binance partners with African Football Confederation
In sponsorship agreements with the Confederation of African Football. Binance will also promote CAF’s social media content. Events are made for the day, the week, and the tournament as a whole. Media coverage includes matches played at six venues in five cities in Cameroon. AFCON 2021 will take place from now until the end of February 6, 2022. This is also the tournament that marks the beginning of African sporting events.
Veron Mosengo-Omba, General Secretary of CAF said. “We are delighted to welcome Binance as the official sponsor of this year’s AFCON tournament.” He added that he was optimistic the partnership would “push African football to the next level”.
Binane’s desire to develop the cryptocurrency market in Africa
Binance’s partnership with CAF is part of an ongoing campaign to provide financial services to the people of Africa. When they feel that the services of banks and financial institutions here are limited. Currently, Binance is offering free crypto classes to more than 541,000 Africans.
“Football is the most popular sport in Africa,” said Emmanuel Babalola, head of Binance Africa. I hope this funding will further endorse our mission of bringing crypto to the mainstream across the continent.”
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